Printing - Frequently
Asked Questions

Full Color Printing and
Marketing Pros


General Questions
What are your prices for postcards and business cards?
What is the average turn around time for my order?
Can I upload my own design?
What file formats do you accept if I upload my own design?
Is there an additional charge for Direct Mailing?
Do I have to pay for postage if I do Direct Mailing with you?
How much do you charge for designing my postcard or business card?
Can you just design my postcard or business card but I use a different printing company?
What is the average turn around time for my order?
Do you offer price breaks or deals with reoccurring orders or large businesses?
Ordering Process
How do I provide photos or ideas for my designed order?
Do I need to know what I want before I order?
What if I have no clue what I want for my design?
Order Status
How do I check my order status?
How do I view my proof?
How do I make changes to my proof?
After approving my proof online what do I do?
Marketing Suggestions
How many cards should I mail out?
How frequently should I mail to potential clients?
Are postcards the best form of advertising around?

General Questions
What are your prices for postcards and business cards?
Prices can be viewed on our product pages. You can click on Postcards or Business Cards and get our latest prices.

What is the average turn around time for my order?
The average turn around time for Postcards varies on the size:
  • 4x6 size cards are usually completed within 10-15 business days.
  • 5.5x8.5 size cards are usually completed within 10-15 business days.
  • Business Cards are usually completed within 5-10 business days.

Can I upload my own design?
Yes. You can upload your own design. The ordering process is the same as if we are designing but you will be provided an area to upload your file.

What file formats do you accept if I upload my own design?
We accept: All image formats (jpg, gif, tiff, png, etc.), PDF, and Microsoft Publisher Files.

Is there an additional charge for Direct Mailing?
Yes, there is a Direct Mailing which we consider our Mailing Fee's. This charge is not billed at the time of your original order. Click Here for our direct mailing rates.

Do I have to pay for postage if I do Direct Mailing with you?
Yes, USPS postage is due before we mail your postcards. This charge is not billed at the time of your original order. After we presort and CASS certify your mailing list for USPS discounts we then know the exact cost for mailing. We then supply you a bill for our Mailing Fee process and USPS postage. Two separate payments are required. We have you make your check directly out to the USPS for postage due and for our mailing fee you can pay online via credit card or send us a check.

How much do you charge for designing my postcard or business card?
We do not charge at all for designing your custom postcard or business card when you use us to print your order. Please be aware however, that we allow 2-3 hours for design time...if a design goes beyond this timeframe we will charge up to $75 an hour. You will be notified in advance if any such charges would occur. Also note, if you fail to print with us, you will be charged a miniumum of $75 for any work done.

Can you just design my postcard or business card but I use a different printing company?
Yes, not a problem. Please contact us if you just want us to design your postcard or business card. On average we charge $75 an hour for your design.

What is the average turn around time for my order?
Average turn around time varies with each order. If you already have a designed postcard / business card and just need us to print the average turn around is 10-15 business days. If we are designing, The turn around varies on the complexity of the job and the number of changes needed. It also varies on how quick you are at getting back to us with info/changes. On average you can add about 2-4 business days for design work. Business days are Monday through Friday only.

Do you offer price breaks or deals with reoccurring orders or large businesses?
Yes, we do. We have a discount program in place. Please Click Here For Office Printing Discounts for more details. .

Ordering Process
How do I provide photos or ideas for my designed order?
After you pay for your order you will be directed to another section of the order process. Once there you will provide us with all your information, ideas, and photos for your design (if we are designing). Please provide us with as much info as you can.

Do I need to know what I want before I order?
Not at all. Just complete your order and leave everything blank, you can come back to it later and provide us with the info to complete your order.

What if I have no clue what I want for my design?
You can always just let us take over and design it for you. Sometimes after you see something you start to have a better idea of what you want. Just complete the order as usual and in the notes section tell us to run free and come up with something for you.

   
Ordering Status
How do I check my order status?
You can check your order status and also you past orders by clicking here.

How do I view my proof?
You can view your proof only when it is ready. Click Here to check the status.

How do I make changes to my proof?
Once the proof is up you can view it. In that screen you will have an option to approve or not approve your proof. You can then also explain why you do not approve it and what changes you need made to it.

After approving my proof online what do I do?
Once you approve your Proof online we will then send it off to print. Turn around time varies but on average it takes a maximum of 10 business days. In the mean time..if you are doing a Direct Marketing campaign we will be asking for your mailing list if you have not provided it yet, and from there we will process your list to make sure it is CASS certified and meets USPS regulations. We will then invoice you the mailing fee as well as the Postage due.

   
Marketing Suggestions
How many cards should I mail out?

There is no magic number however we do recommend you take a look at your target client. On average, 2%-3% of people will actually see your mailing campaign. If however, you have narrowed down your mailing list to a specific type of clientele that is more acceptable and interested in your product, then your numbers go up. However, for worse case scenario, lets assume the generic average is what you will achieve. If you send out to 1000 clients you are possibly reaching 10-30 people; and of those 10-30 people how many of them are actually looking for your product or service. If you jump to 5000 mailings your numbers are now 100-150 people viewing your product.

If you do need a recommendation for your mailing list and size, we would recommend a minimum of 1500-2500. It really varies on how targeted your list is, however, we have found 1500-2500 is a good starting point to get your feet wet.


How frequently should I mail to potential clients?

Being consistent in marketing is a key factor. Do not ever go into something thinking you will have a great response after your first mailing. Whenever we refer to a mailing by you or one of our clients we like to refer to it as a Mailing Campaign. The definition of a Campaign is: An operation or series of operations energetically pursued to accomplish a purpose. What this mean is you need to go into your Direct marketing venture with a goal in mind and be consistent. We recommend a minimum of 3 times...meaning...you mail to the same mailing list at least 3 times before you start to expect any kind of a response.

How many times have you received something in the mail, only to put it aside because you knew down the road you might use it but not right this moment. Then a few weeks past and you forget all about it...but the very next day you get the same mailing again and it reminds you of a service being provided or a new product that you have been wanting. Getting your information in front of your potential client is key, and being consistent is a huge factor. The more times you put it in front of them, the more likelihood they will respond.


Are postcards the best form of advertising around?

Trying not to be biased...but YES! Postcards have proven year in and year out that they are the most effective marketing tool available today. Pound for pound and dollar for dollar they have a much higher Return On Investment then any other form of marketing.

Why? Because it is cheaper compared to advertising in magazines and television, and you are targeting a specific demographic. You have control over who you market to and how many you want to send out. You can spread your budget out and mail once a week, every other week, or once a month.

Targeted, colorful, informative, and inexpensive makes Direct Marketing a key investment in your business.


   

 

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